SEO for Plasterers

Search Engine Optimisation (SEO) is the process of improving your website’s ranking on websites like Google.

To help Plasterers get started with SEO, we offer an affordable package.

For Plasterers looking for extra help our ‘done for you’ SEO Services offer two levels of proactive service designed to maximise your website’s marketing power.

Search Engine Optimisation service for Plasterers

Trades Get Online has helped many trade businesses optimise the performance of their website.

We are in a unique position because we specialise in helping trade businesses succeed online we have already gained extensive knowledge and researched the keywords that need to be targeted to help your website rank for the services you offer online.

For Plasterers with a bit less time to spend on SEO, we can offer access to our reporting platform but carry out the SEO work for you. To help you budget this support comes in two different levels we can either provide support with your technical SEO with targetted content suggestions or choose our Ultimate SEO package and we will create targetted content for your website every month. Choose this option to put the growth of your website on autopilot!

We only use proven white hat techniques to help improve your website’s rankings so you can be sure that anything we do won’t end with your website being penalised by google. For instance by building poor quality backlinks or using low quality/duplicate content.

If you don’t understand what some of these terms mean, don’t worry! That’s what we are here for! If you are ready to get started get in touch!

How do we do it?

Our approach to search marketing is one-of-a-kind. Every Trades Get Online campaign is unique. But the idea is easy: We employ a wide range of data and knowledge to provide your website with the greatest possible user experience.

Then we produce interesting, newsworthy, shareable content and go on a focused online Media Relations effort to create links and exposure. All of this is supported by an industry-leading onsite optimisation strategy and comprehensive numbers-driven study.

Our clients may sleep well at night because we follow Google’s Guidelines, knowing that their rankings are sustainable and that every pound invested is an investment for the present and future. We have a think-big mentality when it comes to our work.

Our objectives and plans are based on solid facts, allowing us to develop effective, results-oriented campaigns. Clients are consulted at every step of the process, with your long-term return on investment always in our thoughts.

Here is an overview of how our SEO Service works:

1. Collaboration

Consulting with you about your objectives what your current marketing strategy so that we can get a thorough understanding of your business.

2. Competitor Research

Carry out research into your competitors, our team can work out how your competitors are succeeding and what you will need to do to beat them online.

3. Website Audit

Before your campaign even begins, we carry out a detailed SEO analysis of your website to see how well it’s performing. We can identify any issues with your website and put a plan in place to fix them. 

4. Keyword Research

Carrying out Keyword Research, using the information we have already gained we then find out how your potential customers could find you online.

5. Technical SEO

Search engines need to be able to crawl and index your site; whilst they will do this automatically for sites they find or are submitted to them, a number of things can be undertaken to help them. We use a number of tools (as well as our own SEO platform) that help us assess a website’s performance, and from this, we can make recommendations to improve it. These may look like small tweaks, but they add up to have a big impact on how successful the site is. 

6. Create content

Your page content is the heart of your business and it’s one of the first things people will see. We create content that is tailored in a way that reflects your business, is SEO focused, and is suitable for your niche.

7. Backlink building

Backlinks are important when it comes to search engine optimisation. When creating your link strategy, you need to focus on getting a mix of different links. These should include some from low-authority sites, some from high-authority sites, some from relevant blogs, some from directories, some from forums, and some from social media.

8. Monthly Reports

We regularly report on our progress and show you how our efforts are paying off. We’ll show you where your keywords rank and how well your website is performing. Because our SEO platform generates specific improvements tailored for your site each month, we can also show you exactly what we have done each month so you can see where your money has gone.

9. On-going optimisation

Every month we repeat the process! Continually improving your site to keep it at the top of the search results!

Our SEO packages for Plasterers

For those looking to do their own SEO


Ultimate SEO for Plasterers

For Plasterers that want to grow online
£330/+ VAT per month
  • This one is for Plasterers that are looking to really make a splash in the Search Engine results.
  • All of the features of our SEO with support for Trades plan plus:
  • An additional four hours of SEO support (six total) each month
  • Grow your organic reach with new content and pages created for you every month targeted to your services and local area
  • We will grow your SEO rankings while you are at work!

What do our done for you SEO Services for Plasterers include?

We are confident that we are offering the most complete SEO service for Plasterers. We have years of experience in optimising websites and researching and writing website copy. Below are just some of the things that our SEO services include:

Local SEO for Plasterers

We recognise that almost all of our customers operate in the area surrounding their house (or they want to!!). Therefore a large amount of the work we do is ensuring that we have covered all of the services you offer for the areas surrounding where you live. This way any leads your website generates should be a bit closer to home!!

Optimised for Search Engines

We carry out On-Page SEO for all of the websites that we build so they are ready to be indexed by search engines such as Google. We optimise all your title, headings, alt and Meta tags. We also ensure the sitemap is ready to submit to search engines.

Tried and Tested Techniques

SEO takes time to learn and it’s easy when searching online to find people that offer SEO services at crazy low prices. The reality a lot of the time is that the techniques they use can do more harm than good and can take a serious amount of time to undo. There is no way of cheating the system and getting fast results for a low cost and we know this. The only viable alternative to SEO is to pay for Pay per Click ads instead. 


Most of our competitors either charge extra for website copy or require you to provide it for them. We include it with our SEO Service, and on top of that because we specialise in websites for tradespeople we know what your business needs to say to be found online.

Ensure your pages load fast!

It is an important ranking factor with search engines such as Google that your website loads fast. We ensure your website is optimised for fast loading times by checking it against Google’s best practice. We do this because page speed is an important ranking factor and therefore optimising for speed is as important as getting the content right.

Website Performance Reporting and Measuring

What use is investing in SEO if you can’t see what the results are? We send a report every month so you know how much your site has improved and what our plans are for the following month. SEO takes time but with steady improvements, your organic traffic will increase. over time.

Ready to get started?

Follow the steps below to get started with our SEO platform.


Fill in our get started form and book an appointment

We offer SEO packages to suit all budgets starting at £150+VAT per month for our SEO service, and offer our Ultimate done-for-you SEO for trades packages for £330+VAT per month. You can select your desired trade SEO package and book an appointment to discuss your needs by going to our get started page.



We will run an audit on your website

We do the audit to assess the suitability of your site for our platform; if we think your site needs a bit more work before we get started, we will let you know.


Discovery Meeting

We have a meeting with you (online or on the phone if you prefer) to discuss our findings and recommendations as well as your needs.


SEO Platform and reporting setup

We will set up monthly billing and the platform for you.

Once the platform and billing are set up, we will send you your login details and a link to book an appointment to help you get the most out of the platform (If we are doing SEO for you then you don’t need to have this step, we will report on our progress each month).


That’s it!

We will send you SEO reports every month on any of our plans to help you monitor your progress. If we are carrying out work for you, we will include a breakdown of the work that we have carried out that month for you and also be in touch if we have any specific recommendations to go through with you.

Not quite sure? Got any questions?

We get it! If you need any help deciding which package is for you, then send us an email, fill in our contact form and we can discuss your SEO strategy.

Get your SEO started with a free website audit!

Fill in the form below and we will perform an SEO audit on your website that will include:

  • Keywords that your site is ranking for
  • Tips to get started improving your onsite SEO
  • Analysis of your websites page speed with suggested improvements
  • Your backlink profile

Frequently asked questions

What is SEO?

SEO stands for “search engine optimisation.” As the name suggests, SEO is the collection of strategies and techniques that improve the visibility and discovery of your website or web page in search engines (e.g., Google, Bing, Yahoo, etc.).

How does SEO work?

Search engines work hard to deliver the best possible results to users. This means providing not only high-quality results, but also results that are relevant to the searcher.

What are SEO Packages?

Our SEO packages have been built to offer SMEs with any size budget an SEO service that will enable them to rank higher in organic search results like Google.

What is Local SEO?
SEO can be broken down into several sub-categories, one of which is “local SEO.” As the name suggests, local SEO strategies and techniques aim to improve your website’s local ranking in search engines.
This typically means enhancing the relevance of your website’s content to users in a specific geographic area.
What is Technical SEO?

Technical SEO involves improving the technical aspects of a website to enhance its ranking in search engines. Technical optimisation of a website generally focuses on three key areas: making the site faster, easier for search engines to crawl, and more understandable in terms of content. By improving these factors, you can give your site a better chance of ranking well in search engine results pages.  Technical SEO is part of on-page SEO, which is concerned with optimising website content to achieve higher rankings. 

How much does SEO cost?

It really depends on your business and its goals. However, our done-for-you measured SEO services start at £150+vat per month, this will definitely get you better results over time but is more suited to smaller businesses targeting a local market.

We offer bespoke packages that are tailored to our customer's goals, this could involve a higher upfront cost to give your site a quicker initial boost and then continuous improvement from there.

How long does SEO take?

Once initiated, SEO is a continuous process that requires maintenance and constant refinement. That being said, the initial setup of an SEO campaign can take anywhere from several weeks to several months. This depends on how often search engines like Google crawl your website and update the results. If your site has been penalised it can take up to a year for them to work through the changes.

Does SEO work?

Yes. Without a doubt, SEO works to improve your website’s visibility in search engines. This is because a large part of SEO is ensuring that your website follows Google's best practice guidelines and optimising your content to capture more of your potential customers.

Do I need SEO for my website?

The easy answer is yes! We have yet to find a website that wouldn't benefit from SEO. However, before we take on any new customer, we run a comprehensive audit on your site and only recommend what we believe will work for you. We want all of our customers to be happy with our service! 

Do you carry out SEO work in-house?

Yes, we have a small team of SEO experts that are experienced in optimising websites for search, they receive regular training to keep their skills up to date.

Do you guarantee results?

As we have no control over the search engine algorithms, we cannot guarantee any customer a top spot in the search engine results pages. Any company that says they can is lying! That said we have yet to come across a website that can't be improved over time.

Will I lose any of the gains made from SEO if I stop?

If you stop doing SEO, your website will likely lose any ranking improvements it has made over time, in the same way as it takes a time to gain the results initially. However, it is possible to regain lost ground by starting SEO again. 

How long do I need to carry out SEO?

SEO is an ongoing process that needs to be carried out on a regular basis in order to be effective. There is no set amount of time that you need to carry out SEO for, as it will depend on your goals and the current state of your website. However, it is generally recommended that you carry out some SEO on a monthly basis in order to see the best results. 

How can I get started with SEO?

You can book a 30-minute appointment to discuss your specific needs with us here. We will conduct an audit and some research beforehand to go through our recommendations for you.

Can I do SEO myself?

The short answer is yes. As long as you have time to carry out the actions and learn our SEO platform can guide you through the process of improving your website.

This option is ideal for customers looking for SEO on a budget, we recommend using SE Ranking to get you started, will guide you through the process, however, if you want to get on with running your business and let us handle your SEO, you can opt for one of our packages instead.

You can get a free 14-day trial of SE Ranking to get started below:


Do you offer a customised SEO package?

While we have designed our SEO packages for most small and medium-sized businesses if you need something bespoke get in touch with us with your needs.

Which CMS platforms can you carry out SEO on?

We have experience carrying out SEO on Wordpress, Wix, Squarespace, Magento, and Shopify websites. But we can carry out SEO on any platform.

Other Marketing Services that we offer

Local SEO

Local SEO

All of our websites are optimised for On-Page SEO as standard. Add Our SEO Package to get monthly reports on the performance of your website, we also carry out improvements and add 2 new Local pages to your site to improve your site's performance in your local area.


Pay Per Click Ads Management

Pay Per Click is the fastest way to get your site to the top of the search results. We set up and manage PPC adverts to target any service you want to promote in any location.

Appointment Booking Addon

Appointment Booking Addon

Your customers can book an appointment with you directly from your website. This option syncs with either a google or outlook calendar so that your customers can check your availability.

Google Business Profile Management

Google Business Management

Set up and management of your Google Business Profile (Formally Google my Business). Google promotes local businesses in the search results at the top. Our management service will help your business appear in these results in your local area.

Why use Get Trades Online?

Get Trades Online is a UK-based online marketing agency for tradespeople. With a wealth of experience and proven knowledge in marketing for trades people, our team of creative and talented individuals is passionate about their work, our founder has a background working in the Plumbing trade. We know what makes you tick and how to bring your business new opportunities!


All of our websites are a complete build including copy, you just need to provide us with the images that you want on your site and we do the rest! We also include the following as standard in all of our packages as we want you to succeed online.

What Our Customers are Saying

Check out what a few of our customers have said about our web designs.

Daniel Philips

DP Pool Services

"I found Trades Get Online, and they were able to more than meet our needs at a competitive price point. Since then, we have received visitors to our site and increased leads thanks to their marketing approach and ongoing support with content and SEO. It’s been a great experience working with someone who is trustworthy, reliable and professional and actually cares about my business’s success."

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